I am a Product & Design Leader with experience in managing and empowering global teams in tech companies, from unicorns to fast-scaling startups.
 

Throughout my entire journey, I've been dedicated to helping people grow their careers and transforming individuals into inspiring leaders.

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I’m a multicultural enthusiast: I had the chance to live in different cities worldwide like Venice, Buenos Aires, Sao Paulo, and Lisbon, and learn the art of human inspiration in every culture.

I hold a Degree in Literature and two Master’s Degrees in Humanities from the Crossways in Cultural Narratives European program.

In 2019, I produced the course Brand Storytelling for Crehana, the biggest Latam e-learning platform, collecting a community of +6K students across different countries of the region. I’ve also delivered many training, workshops, and keynote speeches between Europe and Latin America.

During the years, I developed a very pragmatic and personal approach to Storytelling, applying it as a strategic tool for brand personality, coaching, and team management. It is a unique perspective that combines Design Thinking and classic novel structures, and it is designed to be highly intuitive, pragmatic, and actionable.

Whether it's a brand, a team, or a personal story, I help people select the best ingredients to take control of their narratives and grow exponentially.

 

Highlights of my experience:

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• Founder of Frames, a Product & Design Studio in Lisbon

• Head of Product Design at Able (San Francisco-based company)

• Director of Product Design at Reachdesk (New York-based company; global B2B gifting platform)

• Sr Design Manager at Loft São Paulo (fastest Brazilian startup to become a Unicorn, rising an historical 400 million usd in series D)

• Head of UX Brazil at Decolar (leading online Travel Agency of Latin America)

• Storyteller & Content Strategist at Etermax Buenos Aires (game company producer of the hit Trivia Crack with +600 million downloads in +20 languages)

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